Plans, limits and allowances

All prices on this page are USD per month. Annual billing is 10x the monthly price, so two months are free. The live plan cards are always at warmerly.com/pricing; this page explains how the numbers behave.

What each plan costs and includes

	Free	Starter	Growth	Agency
Price	$0	$19	$49	$179
Mailboxes	1	5	25	50
Active campaigns	1	5	25	Unlimited
Leads per campaign	500	2,500	25,000	100,000
Active prospects	500	5,000	50,000	250,000
Campaign sends	100/mo	Unmetered	Unmetered	Unmetered
Email verifications	250/mo	5,000/mo	25,000/mo	150,000/mo
Email lookups	50/mo	1,000/mo	10,000/mo	100,000/mo
LinkedIn lookups	50/mo	1,000/mo	10,000/mo	100,000/mo
Lead exports	100/mo	500/mo	5,000/mo	50,000/mo
Placement tests	3/mo	5/mo	25/mo	100/mo
AI credits	—	100/mo	500/mo	2,500/mo
API access	—	—	—	Yes

Warmup is included on every plan and is never metered.

Free is a real plan, not a countdown. No card, no expiry — you can stay on it indefinitely. Its 100 campaign sends per month exist as an abuse guard, not as a trial clock.

Paid tiers include a 7-day free trial. A card is required to start it, nothing is charged until day 8, and you can cancel before then. During a trial the monthly allowances are Starter's regardless of which tier you are trialling, while the mailbox and campaign ceilings are the trialled tier's own.

API access is Agency-only. See Authentication and API keys.

Sending is not metered on paid plans

Paid plans are sold on mailboxes and leads, not on emails sent. There is no monthly send quota to run out of on Starter, Growth or Agency.

What actually bounds your volume is arithmetic: mailboxes x each mailbox's own daily sending limit (30/day by default, lower while a mailbox is still ramping). Five mailboxes at 30/day is roughly 150 sends a day, whatever the plan says. If you need more volume, the answer is more mailboxes or higher per-mailbox limits on warm mailboxes — not a bigger send quota.

What LinkedIn costs (sold separately)

LinkedIn is $50/month per connected account, on top of your base plan, with no free trial. It is not bundled into any tier. One slot covers that account's LinkedIn warmup and its LinkedIn campaign steps.

Three different kinds of limit

They behave differently, and the difference is usually what someone is actually asking about.

1. Monthly allowances — verifications, email lookups, LinkedIn lookups, lead exports, placement tests, AI credits, and Free's campaign sends. These count month-to-date against a ceiling and reset on the 1st. They do not roll over. A lookup or verification that fails or returns nothing is not charged — the allowance is only debited when the action produced a result.

2. Capacity limits — mailboxes, active campaigns, active prospects. These are a live count, not a monthly total, and there is nothing to reset: disconnect a mailbox and the slot is free immediately.

3. Per-item ceilings — leads per campaign. Checked when leads are imported. Splitting a big list across several campaigns is a perfectly legitimate way to work within your plan.

Everything above is visible in the app at Settings → Usage, with each monthly allowance also shown on the tool that spends it (Verify, Email Finder, Find leads, Accounts, Campaigns). Settings → Billing is where you change plan, and Settings → Billing → Manage billing opens the Stripe portal for invoices, payment method and cancellation.

What happens when you hit a limit

Nothing is deleted, ever. The enforcement is deliberately boring:

Connecting a mailbox beyond your allowance is refused at that moment, with an explanation. Nothing is charged and nothing is lost.
Starting more campaigns than your plan allows is refused the same way. Drafts are unlimited — the limit is on campaigns actively running.
Importing more leads than the per-campaign ceiling is refused at import.
A workspace that ends up over its plan (for example after a downgrade) gets a grace period, shown as a countdown banner in the dashboard. Everything keeps running normally during it. When it expires, nothing is removed: campaign sending and warmup pause until the workspace is back inside its limits or on a bigger plan.

There are always two ways back inside a limit — upgrade, or reduce (remove unused mailboxes, pause campaigns). Both are equally valid.

Billing lock

If a workspace has no active subscription it can need, or has stayed over its limits past the grace period, the dashboard redirects to a billing screen until that is resolved. While a workspace is locked:

campaign sending, email warmup and LinkedIn warmup are all suspended;
campaigns are not cancelled or reset;
everything resumes by itself within a few minutes of the workspace subscribing or dropping back under its limits.

A few routes stay open while locked — your accounts, campaigns and settings — precisely because the advice for clearing a lock ("pause a campaign", "remove a mailbox") needs those pages.